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Whether you have a good-sized customer base and email list or you’ve got a nice blog following going, at some point you’re going to want to blast out an email campaign to everyone. It’s not as easy as writing out a nicely formatted email in Outlook and sending out a big BCC to everyone. Don’t do that. Seriously, don’t.
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Not too long ago, I wrote a lengthy post called “I’m Your BlackBerry” where I explained how great my BlackBerry is for getting business done. I was at that point shopping for a new BlackBerry to replace my aging one.
Then a little over a week ago a buddy of mine was showing me his new Droid Incredible. It was mighty impressive. It was fast, beautiful, had a polished user interface, and did everything my phone did (camera, wi-fi, web browsing, multiple email accounts, etc) but better.
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When you set out to build your startup, coming up with a business model is one of the qualifiers, and hand-in-hand with that decision is what payment model to use. If making money solely using ads is your revenue model, you may skip this article. Today I’ll touch on how customers will pay you.
